10 Best Upfluence Alternatives for Effective Influencer Marketing

    RRyan Davis

    If you’re considering alternatives to Upfluence, you’re not alone. While Upfluence is a well-known influencer marketing platform, its limitations — such as a smaller influencer database, high starting cost, and lack of free trials — make many brands search for better options.

    We ranked the 10 best Upfluence alternatives by three key metrics:

    • Data completeness (size and accuracy of influencer database)
    • Ease of use (user-friendly features and UI)
    • Feature variety (analytics, management, fraud detection, integrations, etc.)

    Let’s dive into the best options for brands, agencies, and e-commerce teams.

    10 Upfluence Competitors Selected

    PlatformDatabase SizeSocial Media ScopePricing (starting)Best For
    Gleemo100M+Instagram, YouTube, TikTok, Amazon$59/moSmall teams, Amazon sellers
    Modash250M+Instagram, TikTok, YouTube$199/moE-commerce & Shopify users
    Heepsy~10MInstagram, YouTube, TikTok$75/moStartups & SMBs
    Influencity200M+Instagram, TikTok, YouTube$158/moAgencies & growing teams
    HypeAuditor130M+Instagram, TikTok, YouTube, Twitch, X$299/moBrands needing fraud detection
    Grin200M+Instagram, TikTok, YouTube$999/moDTC brands (beauty, fashion, food)
    Impulze250M+Instagram, TikTok, YouTube$66/moBudget-friendly teams
    CreatorIQ20M+Instagram, TikTok, YouTube, Facebook, Pinterest$36k/yrLarge enterprises
    Sprout Social10M+ (via Tagger)Instagram, YouTube, TikTok, LinkedIn, FB, X, etc.$199/moBrands needing social + influencer
    Influencer Hero200M+Instagram, TikTok, YouTube, Twitch, X, Pinterest$245/moMid-sized brands with flexibility
    Upfluence8M+Instagram, TikTok, YouTube, Twitch, X, Pinterest$478/monthEnterprises needing campaign + affiliate management

    Best 10 Upfluence Alternatives Review

    1. Gleemo

    Social Media Scope: Instagram, YouTube, TikTok, Amazon

    Pricing: $59 monthly plan and $531 yearly plan.

    Gleemo

    Gleemo tops most competitors with its large pool of 100M+ influencers, intuitive interface, AI semantic search and unique access to Amazon influencers.

    Gleamo vs Upfluence

    • Gleemo has a 150M+ influencer database, 10x more than Upfluence, letting you access influencers of almost any size, even micro and nano influencers with less than 1k followers.
    • Gleemo comes with an intuitive interface, requiring less learning time compared to Upfluence.
    • Gleemo lets you find Amazon influencers and their storefronts, while Upfluence does not.
    • Gleemo provides real-time fraud detection and audience authenticity insights, ensuring brands collaborate with genuine influencers—an area where Upfluence lacks real-time monitoring.
    • Gleemo is not as comprehensive as Upfluence, which outperforms in influencer analysis, management tools, influencer gifting, and affiliate campaign features.
    • Gleemo’s influencer analytics platform offers a data-driven approach to influencer marketing, helping brands optimize campaigns based on engagement metrics and audience insights. Learn more on our Influencer Analytics Tool.
    DimensionGleemoUpfluence
    Database150M+ influencers8M influencers
    Unique FeaturesAI semantic search, Amazon influencer storefronts, real-time fraud detectionDeeper campaign management, gifting & affiliate features
    Ease of UseIntuitive, quick learning curveMore complex, higher onboarding time
    Pricing$59/mo or $531/year$478–$1276/mo, annual only
    StrengthsAffordable, huge database, Amazon accessEnterprise-grade features
    WeaknessesLacks advanced gifting/affiliateSmall database, expensive

    2. Modash

    Social Media Scope: Tiktok, Instagram & YouTube

    Pricing: Starts from essentials $199 per month (but pay yearly), $499 per month (also yearly payment), to $16,200 per year for API, to custom pricing for enterprise. 

    modash

    Modash claims to have 250M+ influencer profiles on Instagram, TikTok, and YouTube. It ranks high on our list since it’s not only easy to use but also has a variety of search tools, such as lookalikes that lets find similar creators, fake follower check, and username search for precise results.

    Modash vs Upfluence

    • Modash is more cost-effective cause you can start from $199 with two members, while with Upfluence you need to start from $478 for one account.
    • Modash has transprant pricing available from its official website while Upfluence does not show any pricing details on its website.
    • Modash comes with 250M+ influencer pool, much larger than Upfluence’s 8M database.
    • Upfluence outperforms in variety of features including integrations with eCommerce platforms and affiliate programs.
    DimensionModashUpfluence
    Database250M+ creators8M+
    Search ToolsLookalike creator search, username search, fake follower checkStandard filters only
    Ease of UseClean, simple, beginner-friendlySteeper learning curve
    Pricing$199/mo (2 users), transparent$478/mo+ (1 user), no public pricing
    IntegrationsAPI, Shopify optimizedShopify, WooCommerce, Amazon integrations
    StrengthsMassive database, flexible search, transparent pricingStronger e-commerce & affiliate integrations
    WeaknessesLacks deep campaign managementHigher cost, limited transparency

    3.Heepsy

    Social Media Scope: Instagram, YouTube & Tiktok

    Pricing: Monthly plan goes from $75 to $313 and yearly plan from $53 to $221 with discount. Its free trial covers 360 free monthly searches, 3 creator analysis, campaign management module, payment, etc, so you can quite fully explore its basic features before making decision.

    51Heepsy

    This alternative gives you a variety of tools for influencer discovery, outreach & management, analytics, payment and more.

    Heepsy vs Upfluence

    • Heepsy reveals its pricing on its website and offers generous free searches for trial which Upfluence does not.  
    • Heepsy is integrated with Shopify which is the same as Upfluence. But the latter is also integrated with Amazon, WooCommerce, etc.
    • Both have around 10M influencer search database, smaller than most of their competitors.
    DimensionHeepsyUpfluence
    Database~10M influencers8M influencers
    Free Trial360 free searches + creator analysisNo free trial
    Ease of UseSimple, accessible for small teamsRicher but harder to learn
    Pricing$75–$313/mo (discounted yearly)$478+/mo
    IntegrationsShopifyShopify, WooCommerce, Amazon
    StrengthsAffordable, transparent pricing, free trialMore integrations & campaign features
    WeaknessesSmaller databaseExpensive, no free trial

    4.Influencity

    Social Media Scope: Instagram, TikTok, YouTube

    Pricing: Starts from basic plan $158/month with one seat to Business $798/month with unlimited seats.

    Influencity

    Influenciity vs Upfluence

    • Influencity offers fewer channels than Upfluence.
    • Influencity allows you to filter from 200M+ influencers, 20x more than Upfluence.
    • Influencity has clear and transparent pricing while with Upfluence pricing is not easily accessible.
    • Both have comprehensive features but are not straightforward as well.
    DimensionInfluencityUpfluence
    Database200M+8M
    Ease of UseStrong features but less intuitiveSimilarly complex
    Pricing$158–$798/mo, transparent$478+/mo, opaque pricing
    StrengthsHuge database, clear pricingMore polished campaign tools
    WeaknessesLearning curveLimited database

    5.HypeAuditor

    Social Media Scope: Instagram, TikTok, Twitch, X (Twitter), and YouTube.

    Pricing: Not available on its website. You can catch a glimpes of its range from $299 to $499 according to TrustRadius.

    29HypeAuditor

    HypeAuditor is another big name that features AI analytics and large search pool.

    HypeAuditor vs Upfluence

    • HypeAuditor has 130M+ influencers searchable, 10x larger than Upfluence.
    • HypeAuditor outperforms Upfluence in audience and influencer analysis and data accuracy powered by machine learning algorithms, which helps you to avoid fake inlfuencers.
    • Both are not transparent in pricing and have a moderate learning curve.
    DimensionHypeAuditorUpfluence
    Database130M+8M
    AnalyticsAI-driven fraud detection & audience insightsStandard influencer analysis
    ChannelsIG, TikTok, YT, Twitch, XIG, TikTok, YT
    Pricing$299–$499/mo (not public on site)$478+/mo
    StrengthsBest for fraud detection & data accuracyBroader campaign suite
    WeaknessesHidden pricing, learning curveExpensive, smaller pool

    6. Grin

    Social Media Scope: Instagram, YouTube & TikTok

    Pricing: Not transparent on its official website. Yet, sources like Capterra tells us that it starts from $999 per month with annual contract.

    44grin

    Grin is another competitor of Upfluence best for DTC brands from beauty, fashion, tech, to food and beverage sectors.

    Grin vs Upfluence

    • With Grin’s updated search feature, you can search from 200M+ creators across Instagram, TikTok, and YouTube, coupled with its curated list feature. It gives you a larger search pool than Upfluence.
    • Grin starts from $999 per month, much higher than that of Upfluence.
    • Grin has comprehensive features like Upfluence, but the former can be cumbersome and unstable in some cases, e.g. it lacks recurring payment feature; its curated list even offers influencers with no followers, as you can see from user freedbacks from G2 or Trustpilot.  
    • Both require influencers to manually authenticate their profile in their tool. This adds workload when you want to check out influencer analysis & reporting. To find out more alternatives, you can go through this post: Top Grin Alternatives Review.
    DimensionGrinUpfluence
    Database200M+8M
    Target UsersDTC brands (beauty, fashion, food)Mixed industries
    Ease of UseFeature-rich but sometimes unstableStable but complex
    Pricing$999+/mo, annual contract$478+/mo, annual contract
    StrengthsTailored for DTC, curated listsMore affordable
    WeaknessesExpensive, occasional UX issuesSmall database

    7. Impulze.AI

    Social Media Scope: Instagram, TikTok, YouTube

    Pricing: 14 days free trial. Start from $66.75/mo to $411.75/mo in advanced package.

    impulze influencer homepage

    Impulze vs. Upfluence:

    • Impulze has larger searchable database than Upfluence ( 250M+ vs. 8M).
    • Impulze is a cost-effective platform with tiered transparent pricing that you can start from less than $70 and scale as your business grows, while Upfluence is much above average pricing level.  
    • Impulze lacks features such as campaign management or payment which Upfluence excels in.  
    DimensionImpulzeUpfluence
    Database250M+8M
    Pricing$66–$411/mo, free 14-day trial$478+/mo, no free trial
    Ease of UseStraightforward UIHigher learning curve
    StrengthsBudget-friendly, transparent pricingStronger campaign & payment features
    WeaknessesLimited management toolsExpensive

    8.CreatorIQ

    Social Media Scope: Instagram, YouTube, TikTok, Facebook, Pinterest.

    Pricing: CreatorIQ’s pricing is not available without a call scheduled. No free trial or monthly payment to choose from. Capterra suggests it starts around $36k per year.

    creatoriq

    This influencer marketing platform has all-encompassing features similar to Upfluence. It mainly caters to needs of large brands.

    CreatorIQ vs Upfluence:

    • CreatorIQ is easier to use than Upfluence.
    • Both share powerful compatibility while Upfluence is stronger in that it also integrates with Stripe and Mailchimp.
    • Similar to Upfluence, CreatorIQ also requires creators to authenticate their profile in it, which makes your work harder.
    DimensionCreatorIQUpfluence
    Database~20M8M
    Target UsersLarge enterprisesMid-sized to large brands
    Ease of UseEasier interfaceComplex onboarding
    Pricing$36k/year+, no monthly option$478+/mo
    StrengthsEnterprise-grade features, integrationsMore affordable
    WeaknessesVery expensive, annual onlySmaller pool, still costly

    9. Sprout Social

    Social Media Scope: Facebook, Instagram, YouTube, Tiktok, LinkedIn, Pinterest, Threads, X(Twitter)

    Pricing: Starts from standard plan $199 per seat/month billed annually to advanced $399. Influencer marketing is a premium module which you can add to each plan.

    Sproutsocial

    Sprout Social, which acquired Tagger since 2023, is a social media management platform with content management as its core features and influencer marketing tool as one of its premium solutions.

    Sprout Soical vs Upfluence

    • Tagger has 10M influencers searchable, slightly higher than Upfluence.
    • Tagger sets a transparent and flexible pricing structure, which allows you to add premium features as per needs. But the downside is that you might not need its social media content and publish management features if you are seeking only influencer search tool.
    • Sprout Social is not a dedicated platform for influencer marketing compared with Upfluence.
    DimensionSprout Social (Tagger)Upfluence
    Database~10M8M
    Core FocusSocial media management + influencerPure influencer marketing
    Ease of UseFlexible, modular pricingAnnual contracts only
    Pricing$199–$399/mo + premium add-on$478+/mo
    StrengthsCombines social scheduling + influencer searchDedicated influencer focus
    WeaknessesNot influencer-firstSmaller database

    10. Influencer Hero

    Social Media Scope:  Instagram, Tiktok, Youtube, Twitch, X, Pinterest

    Pricing: Starts from $245 to $840 per month paid annually.

    36Influencer-Hero

    Influencer Hero vs. Upfluence

    • Influencer Hero has 200M+ influencers database, larger than Upfluence.
    • Influencer Hero is easier to use with its user-friendly UI.
    • Influencer Hero offers transprant pricing and flexible contract from monthly to quaterly to yearly, while Upfluence requires annual commitment.
    DimensionInfluencer HeroUpfluence
    Database200M+8M
    Ease of UseUser-friendly UIMore complex
    Pricing$245–$840/mo, flexible contracts$478+/mo, annual only
    StrengthsFlexible billing, larger database, easier UXMore advanced gifting & affiliate tools
    WeaknessesLess enterprise depthSmaller database, expensive

    Wrapping up

    Upfluence is not a one-size-fits-all platform in that:

    • Its database is small with only 8 million influencers. Search results are limited when you play with multiple filters.
    • Starting from $478 to $1276 per month for just one account, its pricing goes beyond budget for many small & medium brands or agencies.  
    • Annual contract is inflexible if you want to cancel halfway.
    • No free trial from its official website. So you will need to book a sales demo for details.

    Discover the best alternatives to Upfluence to elevate your brand. With Gleemo, unlock niche influencers, ignite growth, and master targeted marketing effortlessly. Start your brand’s success story today with smarter influencer connections!


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